{"id":6302,"date":"2022-04-03T10:21:08","date_gmt":"2022-04-03T08:21:08","guid":{"rendered":"https:\/\/www.cms-cma.cz\/?p=6302"},"modified":"2022-06-20T15:04:19","modified_gmt":"2022-06-20T13:04:19","slug":"prave-vyslo-14","status":"publish","type":"post","link":"https:\/\/www.cms-cma.cz\/prave-vyslo-14\/","title":{"rendered":"PR\u00c1V\u011a VY\u0160LO!!!"},"content":{"rendered":"\t\t
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V\u00e1\u017een\u00ed \u010dlenov\u00e9 \u010cesk\u00e9 marketingov\u00e9 spole\u010dnosti, mil\u00ed p\u0159\u00e1tel\u00e9, kolegov\u00e9, p\u0159\u00edznivci marketingu,<\/strong><\/p>\n

<\/p>\n

v minul\u00fdch dnech vy\u0161lo \u010d\u00edslo 1\/2022<\/strong> na\u0161eho \u010dasopisu Marketing a komunikace. <\/strong>Jeho t\u00e9matem je\u00a0 Marketingov\u00c1 komunikace<\/strong>.\u00a0 Odborn\u00e1 ve\u0159ejnost i p\u0159\u00edznivci marketingu v n\u011bm najdou jako v\u017edy zaj\u00edmav\u00e9 studie na toto t\u00e9ma, stejn\u011b jako zpr\u00e1vy ze sv\u011bta marketingu, glosy i zpravodajstv\u00ed ze \u017eivota \u010cesk\u00e9 marketingov\u00e9 spole\u010dnosti<\/strong>.<\/p>\n

<\/p>\n

Z\u00e1jemci, kte\u0159\u00ed nejsou \u010dleny \u010cMS ani pravideln\u00fdmi odb\u011brateli, si mohou \u010dasopis objednat na <\/strong>info@cms-cma.cz<\/strong><\/a>, nebo na tel. 732 345 615.<\/strong><\/p>\n

\u00a0<\/p>\n

OBSAH<\/strong><\/p>\n

\u00davodn\u00edk <\/strong>
Ing. Petr Uchytil, MBA\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

\u010ce\u0161i a\u00a0reklama 2022 <\/strong>
Doc. PhDr. Jitka Vysekalov\u00e1, Ph.D.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

Reklamn\u00ed trh \u010cR v\u00a0roce 2021<\/strong>\u00a0\u00a0\u00a0\u00a0
Eli\u0161ka Morochovi\u010dov\u00e1\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

\u00dasp\u011b\u0161n\u00e9 firmy v B2B si uv\u011bdomuj\u00ed v\u00fdznam zna\u010dky.
Pro ostatn\u00ed p\u0159in\u00e1\u0161\u00edme statistiky, \u017ee tomu tak je…<\/strong>
PhDr. Tom\u00e1\u0161 Soukup, Ph.D.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

Vydavatel\u00e9 p\u0159ekonali pandemickou krizi i bez adresn\u00e9 pomoci<\/strong>
PhDr. Jan Pochman\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

Pr\u016fmysl, obchod a reklamn\u00ed poradna\u00a0<\/strong>
Prof. PhDr. Du\u0161an Pavl\u016f, CSc.\u00a0\u00a0<\/p>\n

Z PRAXE: \u010cEPS: Na\u0161e cesta k nov\u00e9mu konceptu vizu\u00e1ln\u00ed komunikace \u00a0<\/strong>
Mgr. Hana Kl\u00edmov\u00e1, Mgr. Eva Ke\u0159kov\u00e1\u00a0\u00a0<\/p>\n

Z PRAXE: Z\u00e1klady zna\u010dky zam\u011bstnavatele<\/strong>
Petr Hovorka<\/p>\n

Z PRAXE: Marketing nen\u00ed jenom hezk\u00fd vizu\u00e1l<\/strong>
Ing. Libor \u0160lik\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

EXPO 2020 DUBAJ
personalizovan\u00fd engagement marketing v\u00a0modern\u00edm v\u00fdstavnictv\u00ed<\/strong>
<\/em>PhDr. Ladislava Knihov\u00e1, MBA \u00a0<\/p>\n

Ka\u017ed\u00fd m\u00e1 sv\u00e9 komfortn\u00ed bubliny<\/strong>
Ing. Radek Hofman\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

Kdy\u017e m\u00e1 studium smysl, pak studenty bav\u00ed!<\/strong>
Ing. Kate\u0159ina Kantorov\u00e1, Ph.D.<\/p>\n

Marketingov\u00fd glos\u00e1\u0159 <\/strong>\u00a0\u00a0\u00a0<\/p>\n

Recenze <\/strong>
<\/em>Ikonick\u00fd oh\u00fdban\u00fd n\u00e1bytek TON a\u00a0reklama<\/strong>
Prof. PhDr. Du\u0161an Pavl\u016f, CSc.\u00a0\u00a0<\/p>\n

GLOSA: Ned\u00e1 se na to d\u00edvat <\/strong>
<\/em>Ing. Ji\u0159\u00ed Mike\u0161<\/p>\n

Ze \u017eivota \u010cMS <\/strong><\/p>\n

autor ob\u00e1lky Petr Jur\u010da \u2013 TServis<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

V\u00e1\u017een\u00ed \u010dlenov\u00e9 \u010cesk\u00e9 marketingov\u00e9 spole\u010dnosti, mil\u00ed p\u0159\u00e1tel\u00e9, kolegov\u00e9, p\u0159\u00edznivci marketingu, v minul\u00fdch dnech vy\u0161lo \u010d\u00edslo 1\/2022 na\u0161eho \u010dasopisu Marketing a komunikace. Jeho t\u00e9matem je  Marketingov\u00c1 komunikace.  Odborn\u00e1 ve\u0159ejnost i p\u0159\u00edznivci marketingu v n\u011bm najdou jako v\u017edy zaj\u00edmav\u00e9 studie na toto t\u00e9ma, stejn\u011b jako zpr\u00e1vy ze sv\u011bta marketingu, glosy i zpravodajstv\u00ed ze \u017eivota \u010cesk\u00e9 marketingov\u00e9 spole\u010dnosti. … \u010c\u00edst d\u00e1l<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts\/6302"}],"collection":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/comments?post=6302"}],"version-history":[{"count":8,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts\/6302\/revisions"}],"predecessor-version":[{"id":6687,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts\/6302\/revisions\/6687"}],"wp:attachment":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/media?parent=6302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/categories?post=6302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/tags?post=6302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}