{"id":4906,"date":"2021-03-23T11:06:04","date_gmt":"2021-03-23T10:06:04","guid":{"rendered":"https:\/\/www.cms-cma.cz\/?p=4906"},"modified":"2021-03-23T11:07:43","modified_gmt":"2021-03-23T10:07:43","slug":"treti-rocnik-czech-industry-challenge","status":"publish","type":"post","link":"https:\/\/www.cms-cma.cz\/treti-rocnik-czech-industry-challenge\/","title":{"rendered":"T\u0159et\u00ed ro\u010dn\u00edk Czech Industry Challenge"},"content":{"rendered":"\n

T\u0159et\u00ed ro\u010dn\u00edk Czech Industry Challenge odstartoval. Nov\u011b zapojuje i p\u0159edn\u00ed \u010desk\u00e9 univerzity<\/strong><\/strong><\/p>\n\n\n\n

PRAHA  19. b\u0159ezna 2021  – A\u017e do konce \u010dervna se mohou firmy z rozmanit\u00fdch odv\u011btv\u00ed pr\u016fmyslu zapojit do \u0161esti otev\u0159en\u00fdch kreativn\u00edch v\u00fdzev v r\u00e1mci t\u0159et\u00edho ro\u010dn\u00edku Czech Industry Challenge, kter\u00fd pr\u00e1v\u011b odstartoval. Tato n\u00e1rodn\u00ed iniciativa pom\u00e1h\u00e1 zviditelnit \u010desk\u00fd pr\u016fmysl i proaktivn\u00ed firmy a takto jim p\u0159ipravit n\u00e1stupnickou generaci. Leto\u0161n\u00ed novinkou a dal\u0161\u00edm krokem v budov\u00e1n\u00ed t\u00e9to osv\u011btov\u00e9 platformy je zapojen\u00ed p\u0159edn\u00edch \u010desk\u00fdch univerzit. Ty napl\u0148uj\u00ed spole\u010dnou misi pr\u016fmyslov\u00e9 osv\u011bty i prezentace \u010cesk\u00e9 republiky jako zem\u011b s vysok\u00fdm inova\u010dn\u00edm potenci\u00e1lem prost\u0159ednictv\u00edm prezentace p\u016fsobiv\u00fdch sn\u00edmk\u016f z vlastn\u00edho v\u00fdzkumu, v\u00fdvoje a designu na n\u00e1vazn\u00e9 putovn\u00ed v\u00fdstav\u011b Czech Industry Photo.<\/strong><\/p>\n\n\n\n

N\u00e1rodn\u00ed iniciativa Czech Industry Challenge \/= CICH\/ vych\u00e1z\u00ed z dlouhodob\u00e9ho nedostatku kvalifikovan\u00fdch pracovn\u00edk\u016f na \u010desk\u00e9m trhu pr\u00e1ce, kritick\u00e9 pot\u0159eby aplikovat emo\u010dn\u00ed vn\u00edm\u00e1n\u00ed a vizu\u00e1ln\u00ed komunikaci v kreativn\u00ed podob\u011b nejen dovnit\u0159 pr\u016fmyslov\u00fdch firem v\u016f\u010di jejich zam\u011bstnanc\u016fm, ale rovn\u011b\u017e navenek v r\u00e1mci (HR) marketingu jako celku. \u201eLeto\u0161n\u00ed prioritou CICHu je d\u016fraz na komunikaci kreativn\u00edch pr\u016fmysl\u016f a rovn\u011b\u017e zapojen\u00ed p\u011bti \u010desk\u00fdch univerzit, kter\u00fdmi konkr\u00e9tn\u011b jsou (dle abecedy) \u010cesk\u00e9 vysok\u00e9 u\u010den\u00ed technick\u00e9 v Praze, V\u0160B \u2013 Technick\u00e1 univerzita Ostrava, Vysok\u00e1 \u0161kola chemicko-technologick\u00e1 v Praze, Vysok\u00e9 u\u010den\u00ed technick\u00e9 v Brn\u011b a Z\u00e1pado\u010desk\u00e1 univerzita v Plzni. N\u00e1vazn\u00e1 putovn\u00ed osv\u011btov\u00e1 fotov\u00fdstava Czech Industry Photo se letos v z\u00e1\u0159\u00ed tradi\u010dn\u011b objev\u00ed na Mezin\u00e1rodn\u00edm stroj\u00edrensk\u00e9m veletrhu v Brn\u011b<\/em>,\u201c uvedla Kate\u0159ina \u0160kopkov\u00e1, jednatelka komunika\u010dn\u00ed agentury PROMOLIGA\u00ae a inici\u00e1torka CICHu.<\/p>\n\n\n\n

\u201ePo rozvoln\u011bn\u00ed Covid restrikc\u00ed by se putovn\u00ed fotop\u0159ehl\u00eddka mohla dostat i mimo republiku, aby tak napomohla k dal\u0161\u00edmu budov\u00e1n\u00ed dobr\u00e9ho jm\u00e9na \u010desk\u00e9ho pr\u016fmyslu i odborn\u00e9ho \u0161kolstv\u00ed v zahrani\u010d\u00ed, a akcelerovala tak p\u0159\u00edliv talent\u016f z \u0159ad zahrani\u010dn\u00edch student\u016f i nap\u0159\u00edklad nov\u00fdch investor\u016f z ciziny,<\/em>\u201c dopl\u0148uje \u0160kopkov\u00e1.<\/p>\n\n\n\n

K zapojen\u00ed jsou a\u017e do 30. \u010dervna 2021 zv\u00e1ny firmy r\u016fzn\u00fdch velikost\u00ed p\u016fsob\u00edc\u00ed na \u010desk\u00e9m trhu v rozmanit\u00fdch odv\u011btv\u00edch pr\u016fmyslu, kter\u00e9 maj\u00ed z\u00e1jem s hrdost\u00ed odhalit kreativn\u00ed v\u00fdstupy sv\u00e9 pr\u00e1ce v r\u00e1mci HR marketingov\u00e9 komunikace. P\u0159ihla\u0161ov\u00e1n\u00ed do ji\u017e t\u0159et\u00edho ro\u010dn\u00edku prob\u00edh\u00e1 vypln\u011bn\u00edm online formul\u00e1\u0159e na webov\u00fdch str\u00e1nk\u00e1ch wwww.czechindustrychallenge.cz prost\u0159ednictv\u00edm v\u00fdb\u011bru alespo\u0148 jedn\u00e9 ze \u0161esti otev\u0159en\u00fdch v\u00fdzev:

V\u00fdzva \u010d. 1 \u2013 Pr\u016fmyslov\u00e1 um\u011bleck\u00e1 fotografie (p\u0159edseda poroty: Jan Pohribn\u00fd, APF \u010cR)<\/em>
V\u00fdzva \u010d. 2 \u2013 N\u00e1borov\u00e1 kreativn\u00ed kampa\u0148 (p\u0159edseda poroty: Marek Navr\u00e1til, Stanton Chase)
<\/em>V\u00fdzva \u010d. 3 \u2013 Firemn\u00ed a kari\u00e9rn\u00ed web (p\u0159edsedkyn\u011b poroty: Dita Form\u00e1nkov\u00e1, Czechitas)
<\/em>V\u00fdzva \u010d. 4 \u2013 Nev\u0161edn\u00ed interka a ambasador (p\u0159edseda poroty: Tom\u00e1\u0161 Posp\u00edchal, IVITERA)<\/em>
V\u00fdzva \u010d. 5 \u2013 TOP (ne)pracovn\u00ed prostor (p\u0159edsedkyn\u011b poroty: Kamila Doud\u011brov\u00e1, Kamidesign)<\/em>
V\u00fdzva \u010d. 6 \u2013 Podpora odborn\u00e9ho vzd\u011bl\u00e1v\u00e1n\u00ed d\u011bt\u00ed a ml\u00e1de\u017ee (p\u0159edseda poroty: Bohumil Kartous, Pra\u017esk\u00fd inova\u010dn\u00ed institut).<\/em><\/strong><\/p>\n\n\n\n


Nejv\u011bt\u0161\u00ed hybnou silou a p\u0159idanou hodnotou CICHu je strategick\u00e9 propojen\u00ed z\u00fa\u010dastn\u011bn\u00fdch pr\u016fmyslov\u00fdch firem, odborn\u00fdch partner\u016f i expert\u016f, vlivn\u00fdch m\u00e9di\u00ed, vzd\u011bl\u00e1vac\u00edho a st\u00e1tn\u00edho sektoru v jeden celek, co\u017e vytv\u00e1\u0159\u00ed n\u00e1sobn\u00fd efekt. Galavyhl\u00e1\u0161en\u00ed v\u00fdsledk\u016f a p\u0159edstaven\u00ed skupiny inspirativn\u00edch l\u00eddr\u016f roku prob\u011bhne v Praze v p\u00e1tek 3. z\u00e1\u0159\u00ed. CICH posv\u011btlilo sv\u00fdmi z\u00e1\u0161titami Ministerstvo pr\u016fmyslu a obchodu a tak\u00e9 Ministerstvo pr\u00e1ce a soci\u00e1ln\u00edch v\u011bc\u00ed \u010cesk\u00e9 republiky. T\u0159et\u00ed ro\u010dn\u00edk tohoto celorepublikov\u00e9ho projektu je realizov\u00e1n ve spolupr\u00e1ci a za podpory renomovan\u00e9 poroty, v\u00fdznamn\u00fdch partnersk\u00fdch subjekt\u016f a medi\u00e1ln\u00edch partner\u016f, kdy ob\u011b redakce – HR News a CzechIndustry – zast\u00e1vaj\u00ed v leto\u0161n\u00edm ro\u010dn\u00edku pozice hlavn\u00edch medi\u00e1ln\u00edch partner\u016f. Detailn\u00ed informace k CICHu a mo\u017enosti zapojen\u00ed jsou k dispozici na webov\u00fdch str\u00e1nk\u00e1ch www.czechindustrychallenge.cz<\/a>.<\/p>\n\n\n\n


PROMOLIGA<\/strong><\/p>\n\n\n\n

PR<\/strong>OMOLIGA\u00ae je komunika\u010dn\u00ed agentura, kter\u00e1 od roku 2015 poskytuje PR a marketingovou podporu inov\u00e1tor\u016fm. \u201ePom\u00e1h\u00e1me zna\u010dk\u00e1m r\u016fst a zvy\u0161ovat jejich tr\u017en\u00ed hodnotu – ONline i OFFline.\u201d<\/strong><\/p>\n\n\n\n


P\u0159\u00edloha:
<\/u><\/strong>Fotografie (2x) a video ke sta\u017een\u00ed:  https:\/\/www.uschovna.cz\/zasilka\/JJU5RP9PF769KZ2D-43C\/<\/a><\/p>\n\n\n\n

Videoupout\u00e1vka:   https:\/\/youtu.be\/WC3ergYg_tY<\/a><\/p>\n\n\n\n

Kontakt pro m\u00e9dia:<\/u><\/strong><\/u><\/strong><\/p>\n\n\n\n

Hana Krej\u010d\u00ed
Projektov\u00e1 mana\u017eerka CICHu
Mobil:       + 420 792 261 144<\/p>\n\n\n\n

Email:        info@czechindustrychallenge.cz<\/a>, info@promoliga.cz<\/a><\/p>\n\n\n\n



PR<\/strong>OMOLIGA\u00ae – komunika\u010dn\u00ed agentura, www.promoliga.cz<\/a>  a  www.czechindustrychallenge.cz<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

T\u0159et\u00ed ro\u010dn\u00edk Czech Industry Challenge odstartoval. Nov\u011b zapojuje i p\u0159edn\u00ed \u010desk\u00e9 univerzity PRAHA  19. b\u0159ezna 2021  – A\u017e do konce \u010dervna se mohou firmy z rozmanit\u00fdch odv\u011btv\u00ed pr\u016fmyslu zapojit do \u0161esti otev\u0159en\u00fdch kreativn\u00edch v\u00fdzev v r\u00e1mci t\u0159et\u00edho ro\u010dn\u00edku Czech Industry Challenge, kter\u00fd pr\u00e1v\u011b odstartoval. Tato n\u00e1rodn\u00ed iniciativa pom\u00e1h\u00e1 zviditelnit \u010desk\u00fd pr\u016fmysl i proaktivn\u00ed firmy a takto jim … \u010c\u00edst d\u00e1l<\/a><\/p>\n","protected":false},"author":3,"featured_media":2866,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts\/4906"}],"collection":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/comments?post=4906"}],"version-history":[{"count":1,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts\/4906\/revisions"}],"predecessor-version":[{"id":4907,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/posts\/4906\/revisions\/4907"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/media\/2866"}],"wp:attachment":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/media?parent=4906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/categories?post=4906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/tags?post=4906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}