{"id":1161,"date":"2018-11-28T18:06:03","date_gmt":"2018-11-28T17:06:03","guid":{"rendered":"http:\/\/cma.cz.uvds454.active24.cz\/?page_id=1161"},"modified":"2018-11-28T18:16:00","modified_gmt":"2018-11-28T17:16:00","slug":"popai-awards","status":"publish","type":"page","link":"https:\/\/www.cms-cma.cz\/popai-awards\/","title":{"rendered":"POPAI AWARDS"},"content":{"rendered":"<div id=\"c\">\n<h3>\u010cesk\u00e1 marketingov\u00e1 spole\u010dnost je partnerem<\/h3>\n<h2>POPAI AWARDS 2018<\/h2>\n<p><img decoding=\"async\" class=\"textimg\" title=\"\" src=\"http:\/\/www.popai.cz\/files\/publishing\/popai-awards_3240.png\" alt=\"\"><\/p>\n<div class=\"anotace-text\">\n<p><strong><span class=\"Nadpis\">Posl\u00e1n\u00ed sout\u011b\u017ee <\/span><\/strong><\/p>\n<p>St\u0159edoevropsk\u00e1 kancel\u00e1\u0159 <strong>POPAI CE<\/strong> po\u0159\u00e1d\u00e1 sout\u011b\u017e<strong> POPAI &nbsp;AWARDS<\/strong> o nejlep\u0161\u00ed reklamn\u00ed prost\u0159edky v&nbsp;oblasti in-store komunikace.<br \/>\nPosl\u00e1n\u00edm sout\u011b\u017ee &nbsp;je podporovat obor <strong>marketing \u2013 at retail<\/strong> (marketing v&nbsp;v&nbsp;prodejn\u00edch m\u00edstech) a nov\u00e9 oborov\u00e9 trendy, kter\u00e9 p\u0159edstavuj\u00ed reklamu v&nbsp;in-store jako efektivn\u00ed komunika\u010dn\u00ed m\u00e9dium nejbl\u00ed\u017ee nakupuj\u00edc\u00edmu. Sout\u011b\u017e pat\u0159\u00ed mezi vrcholn\u00e9 ud\u00e1losti oboru a prezentuje nejnov\u011bj\u0161\u00ed prost\u0159edky in-store komunikace, syst\u00e9my podpory prodeje a dal\u0161\u00ed podp\u016frn\u00e9 propaga\u010dn\u00ed n\u00e1stroje.<\/p>\n<\/div>\n<div class=\"intro-text\">\n<p>Sout\u011b\u017e prob\u00edh\u00e1 za podpory sv\u011btov\u00e9 asociace <strong>POPAI<\/strong> a pod odbornou garanc\u00ed <strong>POPAI France<\/strong>, kter\u00e1 je organiz\u00e1torem celoevropsk\u00e9 sout\u011b\u017ee <strong>POPAI AWARDS Paris<\/strong> v Pa\u0159\u00ed\u017ei. &nbsp;<\/p>\n<p>Sout\u011b\u017e nab\u00edz\u00ed v\u00fdrobc\u016fm POP prost\u0159edk\u016f jedine\u010dnou p\u0159\u00edle\u017eitost zviditelnit &nbsp;sv\u00e9 nejlep\u0161\u00ed realizace za posledn\u00ed rok. \u0160irok\u00e9 odborn\u00e9 ve\u0159ejnosti budou p\u0159edstaveny v r\u00e1mci sout\u011b\u017en\u00ed expozice i&nbsp; v r\u00e1mci rozs\u00e1hl\u00e9 medi\u00e1ln\u00ed kampan\u011b. Sout\u011b\u017e tak\u00e9 pom\u00e1h\u00e1 zvy\u0161ovat presti\u017e a v\u00fdznam v\u00fdrobc\u016f POP i cel\u00e9ho oboru, a to jak v&nbsp;dom\u00e1c\u00edm prost\u0159ed\u00ed, tak i v zahrani\u010d\u00ed.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u010cesk\u00e1 marketingov\u00e1 spole\u010dnost je partnerem POPAI AWARDS 2018 Posl\u00e1n\u00ed sout\u011b\u017ee St\u0159edoevropsk\u00e1 kancel\u00e1\u0159 POPAI CE po\u0159\u00e1d\u00e1 sout\u011b\u017e POPAI &nbsp;AWARDS o nejlep\u0161\u00ed reklamn\u00ed prost\u0159edky v&nbsp;oblasti in-store komunikace. Posl\u00e1n\u00edm sout\u011b\u017ee &nbsp;je podporovat obor marketing \u2013 at retail (marketing v&nbsp;v&nbsp;prodejn\u00edch m\u00edstech) a nov\u00e9 oborov\u00e9 trendy, kter\u00e9 p\u0159edstavuj\u00ed reklamu v&nbsp;in-store jako efektivn\u00ed komunika\u010dn\u00ed m\u00e9dium nejbl\u00ed\u017ee nakupuj\u00edc\u00edmu. Sout\u011b\u017e pat\u0159\u00ed mezi vrcholn\u00e9 &#8230; <a title=\"POPAI AWARDS\" class=\"read-more\" href=\"https:\/\/www.cms-cma.cz\/popai-awards\/\" aria-label=\"V\u00edce na POPAI AWARDS\">\u010c\u00edst d\u00e1l<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"ngg_post_thumbnail":0,"footnotes":""},"_links":{"self":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/pages\/1161"}],"collection":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/comments?post=1161"}],"version-history":[{"count":6,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/pages\/1161\/revisions"}],"predecessor-version":[{"id":1168,"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/pages\/1161\/revisions\/1168"}],"wp:attachment":[{"href":"https:\/\/www.cms-cma.cz\/wp-json\/wp\/v2\/media?parent=1161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}